‘Igo by ONIDA’ is an offshoot of the legendary brand ONIDA, which has dominated the consumer durable space for the last 38 years and is still growing strong.
The Millennials of today desire unique technology that is bold and unconventional which allows them to be expressive and heard giving them an edge over the rest. The way they communicate, their style and their opinion matters.
Igo has been designed keeping in mind the ever-evolving needs of millennials and Gen Next Individuals with a focus on staying connected with world.
Igo is a brand that constantly reinvents itself and delights its users in the form of trendy and stylish looks, design, features and performance, all at an affordable price.
IGO is a brand with no limits pushing all the boundaries of technology and innovation bringing the best to you. IGO is an independent, brand with a clear vision and understanding about itself and it is rebellious with an understanding of what it wants, it has a strong a voice, an opinion and the gumption to speak up whenever it requires.
“Igo” pronounced as “E-go” is a term which speaks for itself. We all have an ego and what matters is how we embrace it and having one makes us who we are and how we look at things.
We are bold, different and trendy. We design around the personality that you possess giving you a purpose to “want” and “own.”
We are rebellious and we understand the need for change. That’s what makes us unpredictable.
The Igo thought process makes it question the regular and breaks free by showcasing its grip over technology. The style of questioning too involves a “Why?’ and also ‘Why not?’ which makes it unpredictable, experimental and a trendsetter.